Skip to main content
U.S. flag

An official website of the United States government

Here’s how you know

Dot gov

Official websites use .gov
A .gov website belongs to an official government organization in the United States.

HTTPS

Secure .gov websites use HTTPS
A lock (LockA locked padlock) or https:// means you’ve safely connected to the .gov website. Share sensitive information only on official, secure websites.

  • About HHS
  • Programs & Services
  • Grants & Contracts
  • Laws & Regulations
  • Radical Transparency
  • Big Wins
Breadcrumb
  1. Home
  2. Risk Less. Do More.
  3. Outreach Materials
  • Risk Less. Do More. Campaign
    • About the Campaign
  • Flu, COVID-19, and RSV Facts
  • Outreach Materials
    • Social Media Outreach
    • Multilingual Outreach Materials
  • Campaign Ads
    • Adults 60+
    • Long-Term Care Home Residents
    • Caregivers
    • Pregnant Women
    • Health Care Providers
    • Adults 18–64
  • For Health Care Providers
  • Newsroom
  • English
  • Español (Spanish)

Outreach Materials

Encourage your community to get vaccinated for flu, COVID-19, and RSV by sharing our campaign resources, including fact sheets, posters, social media graphics, digital banners, and more. Use these resources as they are or as inspiration for your own messages about why it’s important to get vaccinated. Materials are available in multiple languages and customizable to help you share important vaccine information.

Fact Sheets

Use our campaign fact sheets to promote the benefits of this season’s flu, COVID-19, and RSV vaccines; share answers to common questions and concerns; and encourage vaccination.

Fact sheet for older adults on how to stay protected against severe illness from flu, COVID-19, and RSV thumbnail.

Fact sheet encouraging older adults to protect themselves by getting vaccinated to lower their risk of infection.

Download Fact Sheet Older Adults

Fact sheet for older adults addressing common questions concerns about flu, COVID-19, and RSV vaccines thumbnail.

Fact sheet for older adults addressing common questions and concerns about flu, COVID-19, and RSV vaccines.

Download Fact Sheet Addressing Concerns

Posters

Use our campaign posters to share important information about flu, COVID-19, and RSV vaccines, including why it’s important to get vaccinated.

A poster explaining what you should know about flu and COVID-19 vaccines thumbnail.

Poster addressing everyone 6 months and older explaining what you should know about getting vaccinated against flu and COVID-19.

Download “What You Should Know” poster

A poster with information about what is RSV and vaccine recommendations thumbnail.

Poster for at-risk populations (older adults and pregnant women) explaining what RSV is and who should get the RSV vaccine.

Download “What is RSV” poster

Baby on Board? Get vaccinated for flu, COVID-19, and RSV poster for pregnant people thumbnail.

Poster encouraging pregnant women to get vaccinated against flu, COVID-19, and RSV to lower their risk of getting infected during pregnancy.

Download “Protecting Pregnant Women” poster

Multilingual Outreach Materials

Reach more members of your community with these multilingual resources about flu, COVID-19, and RSV vaccines.

View the Multilingual Outreach Materials

Social Media Graphics

Graphics and digital banners can be shared on your social media channels and websites. Use them to promote the benefits of getting this season’s flu, COVID-19, and RSV vaccines.

View Social Media Graphics

Digital Banners

Digital banners for sharing on your social media channels and websites. Use them to promote the benefits of getting this season’s flu, COVID-19, and RSV vaccines.

Your older loved one may be at higher risk ad for caregivers thumbnail

Digital banner for health care providers to post on communication channels to encourage patients to get vaccinated against flu, COVID-19, and RSV.

Download “Talk to patients” banner [329 KB]

Your older loved one may be at higher risk ad for caregivers thumbnail

Digital banner for health care providers to post on communication channels to encourage patients to get vaccinated against flu, COVID-19, and RSV.

Download “To-do list” banner [293 KB]

Which social media download should I use?

  •  

    Square

    Perfect for:

    • Facebook
    • Instagram
    • LinkedIn
    • X
  •  

    Portrait

    Perfect for:

    • Facebook stories
    • Instagram stories
    • Snapchat
  •  

    Landscape

    Perfect for:

    • LinkedIn
    • X

Customizable Materials

Make these campaign materials your own by adding your messages encouraging community members to get this season’s flu, COVID-19, and RSV vaccines. You can  include local information about where to find more resources and make an appointment to get vaccinated.

Flu, COVID-19, and RSV vaccines message for older adults, pregnant people, and other at-risk groups e-newsletter thumbnail.

Use this sample newsletter copy as is or use it as inspiration for your own messages to encourage your community to get this season’s flu, COVID-19, and RSV vaccines.

Flu, COVID-19, and RSV Vaccines: Reasons to Get Vaccinated This Season

Respiratory viruses like flu, COVID-19, and RSV can spread quickly in your community, especially during the fall and winter seasons. Some people are at higher risk of getting seriously sick or ending up in the hospital if they get infected with one of these viruses. The good news is that flu, COVID-19, and RSV vaccines boost your protection against severe illness and hospitalization.

Who’s at high risk for a severe case of flu or COVID-19? People 65 years and older, people with certain medical conditions, and people with weakened immune systems.

Who’s at high risk for a severe case of RSV? People 75 years and older, people 60 and older who live in nursing homes, and people 60 and older with certain medical conditions.

What if I’m pregnant? Vaccinating against flu and COVID-19 during your pregnancy can help keep you from getting very sick and can even help protect your baby. A doctor may also recommend that you get an RSV vaccine while pregnant to help protect your baby from serious RSV disease.

One way to protect yourself from severe flu, COVID-19, or RSV illness is to get vaccinated. Don’t wait! Talk to a doctor about what vaccines are right for you, so you can make a vaccine appointment today.

Get started at vaccines.gov

Download “Community outreach” e-newsletter

Text messages about getting vaccinated against flu, COVID-19, and RSV ad for older adults and pregnant people thumbnail.

Use these Text Messages as is or use them as inspiration for your own messages to encourage your community to get this season’s flu, COVID-19, and RSV vaccines.

  1. Flu, COVID-19, and RSV can spread quickly in our community. Getting vaccinated lowers your risk of severe illness and hospitalization if you get infected with these common respiratory viruses. Get started at vaccines.gov
  2. Don’t let flu, COVID-19, or RSV slow you down! Get vaccinated to boost your protection against severe illness and hospitalization, so you can risk less and do more. Get started at vaccines.gov
  3. Flu, COVID-19, and RSV are respiratory diseases that carry extra risk for you if you’re 60 or older and have certain health conditions, or are pregnant. Vaccines lower that risk. Get started at vaccines.gov
  4. Risk less so you can do more! Get vaccinated against flu, COVID-19, and RSV to help protect you from getting very sick if you get infected. A doctor can tell you what vaccines are right for you. Get started at vaccines.gov
  5. Getting vaccinated is one of the best ways to protect yourself from flu, COVID-19, and RSV this season. Vaccines lower your risk of severe illness and hospitalization if you get infected. Get started at vaccines.gov

Download “Community outreach” text messages

WhatsApp messages about getting vaccinated against flu, COVID-19, and RSV ad for older adults and pregnant people thumbnail.

Use these WhatsApp messages as is or use them as inspiration for your own messages to encourage your community to get this season’s flu, COVID-19, and RSV vaccines.

  1. Don’t let flu, COVID-19, or RSV slow you down! Get this season’s vaccines to boost your protection against severe illness and hospitalization, so you can risk less and do more. Get started at vaccines.gov
  2. Did you know that flu, COVID-19, and RSV carry extra risk for you if you’re 60 or older and have certain health conditions, or if you’re pregnant? You can get severely ill or end up in the hospital if you get infected.

    Get this season’s vaccines to boost your protection against severe disease, so you can risk less and do more. Get started at vaccines.gov

  3. Respiratory viruses such as flu, COVID-19, and RSV can spread quickly in your community. People who are 60 or older, have certain health conditions, or are pregnant are more likely to get seriously ill and need hospital care if they get infected.

    Getting vaccinated lowers your risk of severe illness and hospitalization. Get started at vaccines.gov

  4. Are you 60 or older and living in a long-term care home or other shared living community? Common respiratory viruses like flu, COVID-19, and RSV can spread from person to person and make you very sick.

    This season’s vaccines lower your risk for severe illness and hospitalization from flu, COVID-19, and RSV. Get started at vaccines.gov

  5. There are lots of ways to protect yourself from respiratory viruses like flu, COVID-19, and RSV. But one of the best ways is to get vaccinated. Vaccines for flu, COVID-19, and RSV can keep you from getting severely ill.

    You’ll also be less likely to need hospital care than people who haven’t gotten the vaccines. Get started at vaccines.gov

Download “Community outreach” WhatsApp messages

Content created by Assistant Secretary for Public Affairs (ASPA)
Content last reviewed January 21, 2025
Back to top

Subscribe to Email Updates

Receive the latest updates from the Secretary and Press Releases.

Subscribe
  • Contact HHS
  • Careers
  • HHS FAQs
  • Nondiscrimination Notice
  • Press Room
  • HHS Archive
  • Accessibility Statement
  • Privacy Policy
  • Budget/Performance
  • Inspector General
  • Web Site Disclaimers
  • EEO/No Fear Act
  • FOIA
  • The White House
  • USA.gov
  • Vulnerability Disclosure Policy
HHS Logo

HHS Headquarters

200 Independence Avenue, S.W.
Washington, D.C. 20201
Toll Free Call Center: 1-877-696-6775​

Follow HHS

Follow Secretary Kennedy