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Medicare Open Enrollment Period outreach & media materials

Guidance for outreach and media materials related to the new Insulin Savings Program for English-speaking, Spanish-speaking, and other audiences to help with Medicare Open Enrollment.

Issued by: Centers for Medicare & Medicaid Services (CMS)

Issue Date: September 23, 2020

We have outreach and media materials for English-speaking, Spanish-speaking, and other audiences that can help you to help others with Medicare Open Enrollment. 

General market outreach materials

Videos to share with people with Medicare

  • 2024 Medicare Open Enrollment Message from the CMS Administrator (coming soon)
  • Medicare & You - Deciding to Sign Up for Medicare Part B (coming soon)
  • Learn about the Parts of Medicare (coming soon)
  • Look Out for Enrollment Fraud (coming soon)

Television & radio ads

  • Medicare Open Enrollment 2024 – In The Flow (:30) (coming soon)
  • Medicare Open Enrollment 2024 – In The Flow (:15) (coming soon)
  • Medicare Open Enrollment 2024 – In The Flow (:06) (coming soon)
  • Medicare Open Enrollment 2024 – Paperback (:30) (coming soon)
  • Medicare Open Enrollment 2024 – Paperback (:15) (coming soon)
  • Medicare Open Enrollment 2024 – Paperback (:06) (coming soon)
  • Medicare Open Enrollment 2024 Live Script (PDF) (coming soon)
  • Medicare Open Enrollment 2024 Radio ad (PDF) (coming soon)

Social media

  • Medicare Open Enrollment partner social media toolkit (PDF) (coming soon)
  • Medicare Open Enrollment images for social media (ZIP) (coming soon)

HHS is committed to making its websites and documents accessible to the widest possible audience, including individuals with disabilities. We are in the process of retroactively making some documents accessible. If you need assistance accessing an accessible version of this document, please reach out to the guidance@hhs.gov.

DISCLAIMER: The contents of this database lack the force and effect of law, except as authorized by law (including Medicare Advantage Rate Announcements and Advance Notices) or as specifically incorporated into a contract. The Department may not cite, use, or rely on any guidance that is not posted on the guidance repository, except to establish historical facts.