Skip Navigation

HHS HealthBeat (November 22, 2012)

Forever free


A pregnant woman.

Take the Next Step
Be Tobacco Free

From the U.S. Department of Health and Human Services, I’m Ira Dreyfuss with HHS HealthBeat.

Many pregnant women quit smoking because they know it’s bad for the baby.  But most resume smoking after giving birth, perhaps not realizing that just being around smoke can harm their baby’s health.

Researcher Thomas Brandon of the Moffitt Cancer Center in Tampa, Florida, sent about 250 women 10 booklets, called ``Forever Free for Baby and Me,’’ to help them not relapse. Brandon says lower-income women especially were less likely to relapse if they got the booklets:

“One year after they delivered their baby, 72 percent of women who received the booklets were still smokefree.”

He thinks these women were learning new skills.

The study in the American Journal of Public Health was supported by the National Institutes of Health.

Learn more at healthfinder.gov.

HHS HealthBeat is a production of the U.S. Department of Health and Human Services. I’m Ira Dreyfuss.

Last revised: November 23, 2012